Become The Kind Of Entrepreneur That Everyone Likes


Question: Do you think it’s necessary to have an outgoing personality to be a successful entrepreneur?

Gary Vaynerchuk: This is a tremendous question. I think it has never been less important to be extroverted to be a successful entrepreneur. Just look at every successful entrepreneur that everybody talks about, like Mark Zuckerberg and Evan Williams and Kevin Systrom and David Karp, you know, Facebook, Twitter, Tumblr and Instagram, Ben Silbermann, Pinterest.

It’s about betting on strengths. I’m an entrepreneur that is extroverted and I surround myself with people. Introverted entrepreneurs need to not fake the funk.

It’s actually the glory days of the introvert entrepreneur. Because of technology, because of sitting behind the screen, because it doesn’t all happen face to face anymore it’s never been a better time to do that. And that’s by the way always been the way.

It’s about betting on strengths. I do things based on my strengths, I’m an entrepreneur that is extroverted and I surround myself with people and I do that kind of stuff, I put myself out there.

Introverted entrepreneurs need to not fake the funk, like it would be stupid for me to sit behind a computer all day every day and then that was just the way I rolled. Mistake, leaving the magic on the table.

Equally, someone who is awkward, that guy or gal is probably not the kind of person that wants to kind of bet on their personality and they need to sit down all day and focus. And so I think it’s betting on strengths.